TL;DR

Strategic Consultant (CRM): Leading the development of customer lifecycle strategies and CRM roadmaps for a portfolio of clients with an accent on data-driven analysis and actionable insights. Focus on crafting innovative CRM solutions and influencing client decision-making to drive measurable impact.

Location: New York City, must be eligible to work in the US (no sponsorship available at this time).

Salary: $90,000 - $115,000.

Company

Optimove is the creator of Positionless Marketing, an AI-powered platform that gives every marketer the power to analyze, create, launch, and optimize independently.

What you will do

  • Lead the development of customer lifecycle strategies across acquisition, onboarding, retention, churn prevention, and reactivation.
  • Conduct stakeholder interviews, discovery sessions, benchmarking, and requirements gathering to formulate CRM strategy and implementation plans.
  • Present insights, recommendations, and business cases that drive measurable impact and influence client decision-making.
  • Lead end-to-end project planning and delivery, coordinating across internal and client teams.
  • Translate analytical findings into actionable CRM activation plans, including segmentation strategies, triggers, and journey design.
  • Contribute to Professional Services methodologies and frameworks that scale global delivery excellence.

Requirements

  • Bachelor’s degree in Business, Economics, Marketing, Communications, or related field.
  • 3+ years of CRM, lifecycle marketing, or marketing strategy experience.
  • Proven track record of developing and implementing CRM or marketing strategies and influencing stakeholders.
  • Strong analytical skills with the ability to work with complex datasets and generate actionable insights.
  • Excellent written and verbal communication skills.
  • Must be eligible to work in the US (no sponsorship available at this time).

Nice to have

  • Experience working with CDPs, MMHs, or ESPs (e.g., Bloomreach, Adobe, Salesforce).
  • Experience with Business Intelligence tools (e.g., Power BI, Tableau, Domo).
  • Comfort engaging with data schemas, event-driven logic, and customer-level datasets.

Culture & Benefits

  • Competitive compensation and opportunities for professional growth.
  • Comprehensive and affordable medical, dental, and vision plans.
  • Flexible work hours and a healthy work-life balance.
  • Exciting annual employee retreats and social events throughout the year.
  • Internal mobility between departments and offices is encouraged.