TL;DR

Federal Sales Leader (SaaS/Cloud): Leading and scaling Asana’s Federal business by managing a remote team of Enterprise Account Executives and driving growth through strategic expansion. Focus on building a scalable federal sales playbook, navigating procurement pathways, and influencing product strategy for federal adoption.

Location: Based in Washington, DC, with a hybrid schedule (Mondays, Tuesdays, and Thursdays in the office). Current remote environment with a planned shift to an office-centric hybrid schedule.

Salary: $365,000 - $430,000 OTE (On-Target Earnings) including base salary and performance-based sales incentive pay.

Company

Asana is a leading platform for human + AI collaboration that millions of teams around the world rely on to achieve their most important goals, faster.

What you will do

  • Lead, coach, and grow a remote team of Enterprise Account Executives covering Asana’s Federal business.
  • Drive growth of net new logo acquisition and strategic expansion with named core federal accounts.
  • Drive the GTM playbook for Asana Gov Sales, collaborating with various teams.
  • Engage in complex, multi-threaded federal opportunities and navigate procurement vehicles.
  • Provide structured field feedback into the Asana Gov roadmap.
  • Coach on enterprise qualification, account planning, and executive engagement.

Requirements

  • 8-12+ years leading federal enterprise sales teams in SaaS or cloud platforms.
  • Proven experience building a new federal business line (FedRAMP, IL4/5, etc).
  • Deep familiarity with federal procurement pathways (Prime/sub models, GWACs, IDIQs).
  • Strong relationships across agencies and federal systems integrators.
  • Demonstrated success in a high-growth or scaling organization.
  • Demonstrates curiosity about AI tools and emerging technologies.

Culture & Benefits

  • Mental health, wellness & fitness benefits.
  • Career coaching & support.
  • Inclusive family building benefits.
  • Long-term savings or retirement plans.
  • In-office culinary options to cater to your dietary preferences.