TL;DR
Marketing Manager (Legaltech): Leading the execution of high-impact marketing programs across the UK&I, focusing on driving brand awareness, pipeline growth, and customer loyalty. Focus on account-based marketing strategies, creative brand marketing, integrated cross-channel approaches, and content marketing to achieve new business, upsell, and renewals targets.
Location: London
Company
Legora is redefining how legal work gets done, empowering legal professionals with an AI-native workspace to work faster and unlock new insights.
What you will do
- Build and grow Legora’s brand presence in the UK, ensuring consistent positioning and messaging.
- Build, manage, and execute a pipeline of customer stories that translate Legora’s impact into compelling proof points.
- Develop regional marketing strategy and campaign plans to drive awareness, engagement, and pipeline contribution.
- Lead the execution of integrated marketing campaigns across digital, social, and content channels.
- Partner with the UK & I Growth team to align marketing initiatives with pipeline goals and customer acquisition priorities.
- Track performance of all regional marketing activities, analyzing results and reporting ROI.
Requirements
- 4-6 years of experience in B2B marketing, preferably in SaaS or technology sectors, or in a creative marketing role in an agency environment.
- Strong creative instincts and ability to execute with speed and precision.
- Strong organisational skills and attention to detail; able to manage multiple projects simultaneously.
- Excellent written and verbal communication skills.
- Comfortable collaborating across functions and regions in a fast-paced environment.
- Experience with GTM tools like Salesforce, Clay, and HubSpot a plus.
Culture & Benefits
- Legora believes great teams are built on diversity of thought and experience.
- Committed to creating an inclusive, high-performance culture.
- Equal Opportunity Employer; welcomes people of all backgrounds.