TL;DR
Associate Data Strategy / Planning Director (Data Strategy): Leading data strategy and planning within a global precision marketing agency, leveraging data, creativity, and technology to activate client growth. Focus on designing data-driven communication strategies, implementing test and learn plans, and driving innovation in performance measurement to show business value for large accounts.
Location: Hybrid in London, UK (3 days in office, 3 days remote)
Company
RAPP is a global precision marketing agency focused on activating client growth through data, creativity, and technology.
What you will do
- Support the design of data-driven communication strategies and business cases for proposals.
- Collaborate in a results-driven test, learn, and optimization culture for clients.
- Work with Data Analysts and Selection Teams to deliver best-in-class data solutions.
- Interpret analysis findings and provide recommendations for future campaigns.
- Partner with internal teams (Client Partnership, Technology, Strategy, Creative) to deliver integrated solutions.
- Drive measurement sophistication, build test and learn plans, and identify greater insight into customer engagement.
Requirements
- Currently in a similar Senior Data Strategy / Planning role.
- Ability to apply insights from data to develop marketing strategy and improve ROI.
- Strong understanding of test and learn techniques in a marketing environment (measurement frameworks, ROI evaluation).
- Understanding of how databases can be leveraged and enhanced for data strategies.
- Excellent written and verbal communication skills, with the ability to present complex issues clearly.
- Must be able to work on a hybrid basis in London, UK.
Culture & Benefits
- Work on one of the largest agency accounts focusing on content production (TV, radio, podcasts).
- Join a large (50+ people) group of talented and supportive team members.
- Inclusive workplace that emphasizes personal well-being.
- Opportunity to learn or hone skills in delivering effective, end-to-end customer journeys.
- Work for an award-winning agency.
Hiring process
- Successful applicants will be hired through Atrium and engaged as Agency PAYE Temporary Workers.
