TL;DR
Head Of Product Marketing (AI): Leading product marketing strategy and execution to position Superside's services and AI-powered solutions in the market with an accent on driving go-to-market strategies for service pillars and AI adoption. Focus on collaborating across product and sales teams to develop messaging, packaging, and enablement frameworks that accelerate growth.
Company
Superside is an AI-first creative partner that combines a global creative team with a proprietary platform to help brands scale high-quality creative work.
What you will do
- Refine and implement AI-first positioning across all service lines and customer personas.
- Drive go-to-market strategy for new services and major product launches through cross-functional collaboration.
- Lead AI adoption initiatives to increase interest and conversion for internal and customer-facing workflows.
- Build and oversee sales and customer enablement programs, including toolkits and competitive insights.
- Conduct market and customer research to define personas and refine product messaging.
- Manage and mentor the product marketing and enablement team to ensure strategic alignment.
Requirements
- 7–10 years of experience in B2B product marketing or go-to-market roles.
- Strong passion for AI and its potential to transform creative workflows.
- Excellent communication skills for cross-functional alignment and stakeholder management.
- Proven ability to set high performance bars while fostering an empathetic and collaborative team culture.
- Results-oriented mindset with a clear understanding of performance metrics across marketing and sales.
- Energy and agility to thrive in a fast-paced environment.
Nice to have
- Experience within the creative services industry.
- Deep familiarity with AI tools and technologies.
- Experience in service-based business models.
Culture & Benefits
- Natively remote-first culture with a global community across 60+ countries.
- High-performance environment that values trust, collaboration, and continuous learning.
- Opportunities to influence product strategy like a startup with the stability of a scale-up.
- Access to continuous learning resources, mentoring, and leadership development.
- Flexible work environment focused on impact and asynchronous collaboration.
