TL;DR
Account Director (Paid Social): Managing client accounts and paid social strategy to drive growth and brand performance with an accent on media intelligence, data-driven insights, and integrated marketing solutions. Focus on leading client relationships, delivering strategic counsel, and leveraging platform-wide capabilities to achieve transformational business outcomes.
Company
WPP is a global transformation company and trusted growth partner for world-leading brands, specializing in creativity, media intelligence, and data solutions.
What you will do
- Lead and manage client relationships within the paid social practice.
- Develop and execute comprehensive paid social strategies aligned with client growth objectives.
- Utilize data solutions and media intelligence to optimize campaign performance and deliver measurable ROI.
- Collaborate with internal creative and production teams to ensure cohesive brand delivery.
- Provide expert strategic counsel to clients, helping them navigate market change and opportunities.
Requirements
- Proven experience in account management or leadership within a paid social or digital media environment.
- Deep understanding of paid social platforms, trends, and data-driven marketing strategies.
- Strong background in strategic planning and delivering complex marketing solutions.
- Excellent communication and client-facing skills.