TL;DR
Senior Data Analyst (Digital Marketing): Transforming raw marketing data into business-ready insights through advanced ETL/ELT development and BI dashboard engineering with an accent on SQL-based modeling in BigQuery. Focus on building reusable reporting frameworks, ensuring data consistency across GA4/Adobe Analytics, and enabling self-service analytics for stakeholders.
Location: Frankfurt, Germany (Hybrid work model)
Company
International agency providing creative and strategic marketing solutions with a focus on data-driven excellence.
What you will do
- Develop and maintain advanced dashboards in Tableau and Looker Studio.
- Build reusable reporting frameworks for campaign performance and attribution.
- Design, build, and maintain ETL/ELT pipelines in BigQuery.
- Ensure data consistency across GA4, Adobe Analytics, and reporting outputs.
- Implement standardized KPI definitions across business units.
- Support user training and facilitate self-service reporting capabilities.
Requirements
- 7+ years of experience in BI development.
- Advanced SQL skills (BigQuery required).
- Strong experience with Tableau, Looker Studio, GA4, and Adobe Analytics.
- Fluent English (C2 level, written and spoken).
- Proven experience building marketing performance dashboards.
Nice to have
- German language skills.
- Experience supporting digital campaign teams.
- Familiarity with tracking architecture concepts.
Culture & Benefits
- International and inclusive team environment.
- Hybrid work flexibility (work from home on Mondays and Fridays).
- Subsidized meal voucher program.
- Career development and professional training opportunities.
- Wellness perks including gym membership contributions and mental health app access.
- Pet-friendly office with modern ergonomic workspace.