TL;DR
Paid Search Expert: Creates, manages, and optimizes Search Engine Advertising (SEA) campaigns aligned with customer objectives with an accent on guaranteeing production and delivery lead times and maintaining strategy coherence. Focus on proactively detecting potential areas of improvement, analyzing campaign performances, and presenting results to advertisers.
Location: Onsite in Brussels, Belgium
Company
WPP is a trusted growth partner for leading global brands, integrating media intelligence, data solutions, creativity, and strategic counsel.
What you will do
- Create, manage, and optimize SEA Campaigns in alignment with customer objectives.
- Guarantee production and delivery lead times according to defined SLAs.
- Maintain the coherence of the SEA strategy with the customer’s overall marketing strategy.
- Analyze and evaluate campaign performances, creating and coordinating roadmaps for optimizations.
- Report on Account & Campaign performance for internal and external purposes.
- Occasionally present SEA results and recommendations during live presentations to Advertisers.
Requirements
- Graduate degree or equivalent experience.
- Experience managing SEA Campaigns (Google or Bing).
- Fluent in French or Dutch and English.
- Good understanding of Microsoft Office tools.
- Experience managing internal and/or external customer expectations.
Culture & Benefits
- Supported throughout professional development via Knowledge, Innovation, Quality & Excellence pillars.
- Benefit from a task force system allowing focus on strategy and innovation, with support for daily tasks.
- Opportunity to work with big local and international brands across multiple sectors.