TL;DR
Senior Motion Designer (Web3): Creating high-impact, short-form paid and social video content for a leading global cryptocurrency platform with an accent on performance-driven motion graphics and data-informed creative iteration. Focus on leveraging AI tools to accelerate production, remixing successful visual elements, and leading/mentoring junior designers to maintain high visual standards across paid media channels.
Location: Must be based in Southern Europe
Company
Binance is the world’s leading cryptocurrency super app, providing a secure ecosystem for trading, investing, and managing digital assets for millions of users worldwide.
What you will do
- Animate high-performance short-form videos for Meta, YouTube Shorts, and TikTok.
- Edit UGC and motion graphics using trend-driven formats tailored for social platforms.
- Collaborate with brand, creative, and paid media teams to ensure visual consistency.
- Utilize AI tools to accelerate and enhance video, image, and SFX production.
- Analyze creative performance metrics to iterate and optimize content formats.
- Mentor and upskill junior motion designers.
Requirements
- 5+ years of professional motion design experience in agency, in-house, or startup environments.
- Exceptional proficiency in Adobe After Effects (including plugins), Premiere, and CapCut.
- Strong portfolio demonstrating strategic marketing design and high-level visual storytelling.
- Experience with hook-driven storytelling frameworks and paid media algorithms.
- Hands-on experience with AI tools such as Midjourney, Runway, ElevenLabs, and Kling.
- Strong organizational skills with the ability to manage multiple projects under tight deadlines.
Nice to have
- Advanced storyboarding and visual script preparation skills.
- Basic sound design and strategic use of sound effects for retention.
- Foundational knowledge of UX/UI design.
Culture & Benefits
- Work within a fast-paced, innovation-focused global creative team.
- Access to cutting-edge AI creative tools and technology stacks.
- Opportunity to shape the global visual identity of a major industry-leading super app.
- Exposure to high-scale performance marketing data and iterative design processes.
