TL;DR
Creative Marketing Manager (Meta Focus): Developing viral advertising strategies for AlphaNovel in Meta, focusing on content analysis and unique visual strategies for each novel to ensure consistent success. Focus on generating creative ideas, writing scripts, and collaborating with Growth-manager, mediabuyers, and designers for quick implementation of insights.
Локація: Kyiv; Kyiv, Lviv, Warsaw
Компания
SKELAR is a Ukrainian venture builder that builds international tech businesses in various niches, including EdTech and marketplaces.
Что делать
- Build a creative strategy based on content analysis of books and novels to determine growth points for Meta/Web and create a systematic marketing vision.
- Manage the entire creative process from generating ideas and writing scripts to tasking designers and overseeing execution.
- Analyze campaign performance to understand why certain books perform well and others do not.
- Systematize brainstorms, prioritize the backlog of ideas, and ensure sufficient capacity for large budgets.
- Collaborate with growth managers, media buyers, and designers to quickly implement insights.
Требования
- Experience in Performance Marketing.
- Analytical and strategic thinking skills.
- Ability to work independently and take ownership.
- English (B2): ability to work with English content.
- Adaptability.
Хорошо, если есть
- Experience in building or mentoring teams.
- Love of storytelling.
- Experience in Creative Writing.
Культура и преимущества
- Infrastructure teams to assist with recruitment, communications, finance, and legal matters.
- A community of founders who can share practical experience.
- Internal clubs for marketing, development, finance, and recruitment.
- Training, courses, and conference attendance.
- Medical insurance and a corporate doctor.