TL;DR

Senior Data Scientist (Marketing Analytics): Evolving Zillow’s marketing measurement ecosystem by integrating experimentation, causal inference, marketing mix modeling, and predictive optimization into a cohesive, production-grade decision system. Focus on building scalable models and experimentation frameworks that directly inform budget allocation, channel strategy, incrementality measurement, forecasting, and ROI optimization across B2C and B2B businesses.

Location: Remote within the United States. U.S. employees may live in any of the 50 United States, with limited exceptions.

Company

Zillow is the most-visited real estate platform in the U.S., reimagining how people move through the real estate market and their careers.

What you will do

  • Operate as a technical leader and end-to-end owner of complex marketing measurement problems.
  • Combine rigorous statistical thinking with scalable engineering practices to deliver durable measurement systems.
  • Help Zillow advance toward a modern marketing science framework.
  • Ensure models are reproducible, monitored, and decision-ready, with insights translating directly into business action.
  • Build scalable models and experimentation frameworks to inform budget allocation, channel/creative strategy, and ROI optimization.

Requirements

  • MS with 5+ years of industry experience in data science, applied science, or marketing analytics; OR 5+ years of experience in marketing analytics, measurement, or growth data science.
  • Strong expertise in causal inference and statistical modeling.
  • Advanced proficiency in SQL and Python or R.
  • Experience building analyses or models repeatedly used for business decisions.
  • Experience working with large-scale, noisy datasets (e.g., clickstream, media data, multi-terabyte sources).
  • Strong cross-functional communication skills.
  • Work authorization for the United States is required.

Nice to have

  • Hands-on experience with Marketing Mix Modeling (MMM).
  • Deep experience designing and analyzing A/B tests and geo-experiments.
  • Expertise in incrementality and uplift modeling.
  • Experience building scalable experimentation or modeling platforms.
  • Practical MLOps experience (model versioning, monitoring, reproducibility, shared codebase collaboration).
  • Experience with tools such as Databricks, Snowflake, Airflow, dbt, Tableau, or Looker.
  • Understanding of privacy shifts (cookie deprecation, signal loss) and their impact on marketing measurement.
  • Experience supporting both B2C and B2B marketing strategies and mentoring or coaching other data scientists.

Culture & Benefits

  • Be part of a company reshaping the real estate industry, helping more people make home a reality.
  • Zillow is honored to be recognized among the FORTUNE 100 Best Companies to Work For® in 2025.
  • Included on the PEOPLE Companies That Care® 2025 list, reflecting a commitment to an innovative, inclusive, and engaging culture.
  • Opportunity for equity awards based on experience, performance, and location.