TL;DR
Communication Planner: Developing and executing strategic and tactical media plans with an accent on channel selection, budget allocation, and campaign optimization. Focus on leveraging consumer insights and data to drive innovation and evaluate campaign success for major brands.
Location: Onsite in Brussels, Belgium
Company
EssenceMediacom is a dynamic media agency, part of WPP, focused on creating breakthroughs and growth for leading global brands.
What you will do
- Develop structured recommendations and translate client briefings into strategic and tactical media plans.
- Make strategic decisions regarding channel selection, budget allocation, and media coordination.
- Leverage consumer insights and data to refine planning and identify tactical and creative opportunities.
- Define measurable objectives and set up a framework to evaluate campaign success.
- Collaborate with creative teams, media experts, and clients to optimize recommendations.
- Prepare, present, and defend your media plans to clients.
Requirements
- Minimum 5 years of experience in a similar role.
- Native Dutch speaker with a solid foundation in French and English.
- Strong communication and project management skills.
- Broad media knowledge, with a preference for digital expertise.
Culture & Benefits
- Dynamic, inspiring, and collaborative work environment at the WPP Campus in Brussels North.
- Numerous learning and development opportunities for professional growth.
- Flexible, young, and innovative company culture.