TL;DR
Monetization Manager (Gamedev): Managing player segments and developing promotional strategies to optimize user engagement and revenue with an accent on data-driven decision-making and campaign execution. Focus on designing promotional plans, analyzing performance metrics, and collaborating with cross-functional teams to drive key retention and monetization KPIs.
Company
A global leader in interactive entertainment and mobile gaming known for a diverse portfolio of category-leading casual and social casino titles.
What you will do
- Manage player segments across games based on behavior and motivation.
- Develop and implement daily promotional strategies aligned with retention and monetization targets.
- Design campaigns, manage creative development, and oversee the operational launch process.
- Conduct QA at launch, monitor performance, and optimize campaigns based on analytical results.
- Collaborate closely with creative, operations, product owners, and business analytics teams.
Requirements
- 2+ years of experience in marketing, CRM, brand, or e-commerce management.
- Strong background in analytical work and data-driven decision-making.
- Advanced proficiency in Excel and Tableau.
- Methodological approach to data with the ability to present insights clearly.
- Strong English written and verbal skills are required.
Nice to have
- Experience working with SQL and Vertica.
- Background in the online space or trade marketing.
- Personal interest and experience in gaming.
Culture & Benefits
- Inclusion-focused culture that embraces agile methodologies.
- Opportunities to innovate using cutting-edge technologies like AI and machine learning.
- Dynamic environment working on some of the top-grossing mobile games worldwide.
- Commitment to diversity and equal opportunity employment.