TL;DR
Marketing Director: Defining the local offer proposition for clients, consumers, and merchants, embracing digital solutions and embedding digital marketing in close collaboration with the Country Leadership Team with an accent on positioning, proposition, go to market, brand, and external communication. Focus on understanding customer needs, anticipating their behavior based on data, and adapting & differentiating offer and products.
Location: Hybrid in Bruxelles
Company
Pluxee is a global player in employee benefits and engagement that operates in 31 countries.
What you will do
- Define the local offer proposition with the Country Product Director, embracing digital solutions and embedding digital marketing.
- Contribute to building Pluxee’s thought leadership and lead local external communication.
- Define sales targets reflecting Pluxee strategy, market potential, and sales learnings.
- Lead go-to-market execution to win new customers, strengthen relationships, build engagement with existing ones, and increase brand awareness.
- Develop a thorough understanding of customer needs and anticipate their behavior based on data and analyses.
- Build and adapt an effective and efficient marketing organization, empowering staff through communication and ensuring they have the right skills and knowledge.
Requirements
- 10+ years of experience in marketing.
- 5+ years in a leadership role.
- Bachelor’s degree in Marketing, Business Administration, or a related field. Master’s degree preferred.
- Certification in Marketing Management or equivalent preferred.
- French and/or Dutch and English (Proficient)
- Proficient in Continuous Learning, Customer-Centric Mindset, Digital Marketing, Influence, Leadership, Marketing Analytics, Marketing Strategy, and Strategic Brand Management.
Culture & Benefits
- Contribute to making a real impact on millions of lives by building the future of employee benefits.
- Be part of a multicultural team that moves as one in a fast-paced and innovative environment.
- Embrace diversity and value the uniqueness of talents, fostering an inclusive workplace with equal learning and growing opportunities.
